.orgCommunity – Page 2

Ep 58: Promoting Positive Workplace Culture in Your Association

By association40 | November 5, 2022

Do you know your team well? Do you know what they’re excited about? Do they feel supported by you? Our guest for this week, Kate Emshoff, Director of Business Operations at the American Medical Association (AMA), talks to us about the shifts in workplace culture that the AMA did as a result of the pandemic. In this episode, she also shared her thoughts on what leaders can do to make the office a place where employees enjoy coming to work, with emphasis on creating a women-friendly workplace, where female talent can maintain a healthy balance between work and family responsibilities.

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Ep 57: Cultivating Innovation in Your Association

By association40 | October 22, 2022

Our guest for this week is Elizabeth Lucas, Senior Consultant at .orgSource. Liz was the Executive Director of the American Massage Therapy Association for 15 years and Executive Director and CEO of Soroptimist International of the Americas for 10 years. In this episode, Sherry and Liz discuss the importance of innovation for organizations and building a positive culture in a remote environment. They also tackled the results of the ASAE research foundation task force that Liz chaired, which studied associations as an innovation catalyst.

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Ep 56: Radical Branding—Make Your Association Stand Out

By association40 | October 8, 2022

Our guest for this week is Michael DiFrisco, Chief Marketing Officer at the American Academy of Cosmetic Dentistry (AACD). He is also the owner of BrandXcellence, a brand consulting firm, and has more than 30 years of experience in helping businesses connect with their target audiences. In this episode, Michael shares his views on how branding has evolved in the last couple of years and what association leaders can do to create a strong brand identity.

When associations hit a bumpy road, rebranding comes to mind … but when is the right time to rebrand? What can you expect from a successful rebranding initiative? Get answers from the mouth of the expert! Don’t miss this episode!

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Ep 55: Evaluating the Changing State of Talent Acquisition

By association40 | September 24, 2022

Talent acquisition is certainly on every leader’s mind today, which is why we’ve brought on this week’s guest, Sarah Mitial, Founder and CEO of People Architectural Group. She’s a human resources professional who helps organizations hire and retain the best talent. Sarah talks to us about the most significant trends in talent acquisition today, and what employers can do to attract the type of talent they need. If you’re currently hiring or having difficulty retaining employees, this episode is not to be missed!

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Ep 54: Creating Organizations That Empower People to Do the Best Work

By association40 | September 17, 2022

This week, our guest co-host Kevin Martlage, Senior Consultant at .orgSource, takes the reins as he interviews career and leadership consultant, author, and keynote speaker, Al Dea. Al is also the founder of Betterwork Labs and the host of the MBA Insider Podcast. In this episode, Al talks to us about the new landscape of talent acquisition in the new world, and the challenges and opportunities that technology brings for the future of business cultures. This episode is a treasure trove of great insights so make sure not to miss!

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Ep 53: Listening to the Voice of the Member

By association40 | September 10, 2022

Our guest for this week, Reggie Henry, Chief Information and Engagement Officer at ASAE, has been leading IT initiatives for 26 years in the association space! What a feat! In this episode, Reggie talks to us about the most significant changes in his approach to leading technology initiatives, his leadership style, and his challenges over the years. He also tells us about recent ASAE projects that are designed to listen more closely to “the voice of the member.”

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Ep 51: Is Your Organization Leading or Lacking? Advantages of the AMC Approach

By association40 | August 13, 2022

Our guest for this week, Kim Robinson, President of Frontline Co., talks to us about the type of associations that benefit most from support by a management company and the advantages of this approach. She also shares her insights on how association business models are changing and the most important technological development for associations.

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Ep 50: Advancing Educational Programs to Increase Value for Members

By association40 | July 30, 2022

Our guest this week is Elizabeth Lepkowski, Chief Learning Officer at the American Academy of Clinical Endocrinology. She has also served as director of education at the American Society of Anesthesiologists and e-learning manager at the American College of Chest Physicians. Today, she shares her thoughts on education in the association industry and how programs are growing and changing, and what her organization is doing to meet those needs.

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Ep 49: A Customer-Centered Approach in a Crowded Market

By association40 | July 16, 2022

In today’s business landscape, technology enables digital transformation at warp speed. A customer-centered approach is critical to combat challenges as members expect you to cater to their individual preferences. Our guest for this week, Patrick Dorsey, EVP Marketing at Impexium, shares with us the new face of membership management and how to deliver intuitive and valuable services to your members to further your association’s mission.

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Ep 47: What Do I Want to be Famous For Within My Association?

By association40 | June 18, 2022

This week’s guest is the IrishmanSpeaks Conor Cunneen, a keynote speaker and a consultant whose mission is to improve people, performance, and productivity with a smile! Conor walks us through strategies to ensure a great customer experience and how leaders should think about employee engagement. His great sense of humor on addressing challenging topics such as culture and change management will make listening to this episode such a breeze!

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Ep 46: Preparing for the Future with Strategic Foresight

By association40 | June 4, 2022

Disruptions will happen throughout history. The big question is, are you and your organization ready? Our guest for this week is Robin Champ, a Senior Trainer and Consultant at LBL Strategies, focusing on strategic foresight and strategy management. She’ll walk us through on how we can integrate foresight in our strategic planning, looking for signals and trends, as we navigate our paths in Association 4.0.

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Ep 40: Providing True Value to Members and Beyond

By association40 | February 26, 2022

In an industry that thrives on in-person meetings, find out how Stefanie Reeves, Executive Director of the Maryland Psychological Association (MPA), anchored her association and provided true value when help is most needed. In the midst of the pandemic, MPA established itself as the go to for information, and the transition to telehealth was among the biggest issues they tackled.

Stefanie is an experienced association professional with a passion for advocacy. She is a Fellow of the American Society of Association Executives (ASAE), an honor bestowed upon less than 1% of the ASAE membership.

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Ep 38: Diversity, Equity, and Inclusion – The Shift from Compliance to Systemic Change

By association40 | February 16, 2022

Today’s host, Sharon Rice, Managing Director of Business Strategy at .orgSource, talks to Diversity, Equity and Inclusion (DE&I) Consultant Christine Saxman, CEO of Saxman Consulting, about the importance of DE&I in the workplace to advance as an organization and as a community. At one point or another, your organization might have asked – do we need DE&I goals? Christine walks us how our organization can get started and start the shift to showing that our organization values representation at a deeper level.

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Ep 36: Building Strategic Partnerships to Address Current and Emerging Needs

By association40 | January 22, 2022

This week’s guest, Dr. Thomas Dammrich, is a seasoned association executive with 42 years of experience in working with members to build consensus around an action agenda to improve their industry. Currently a Business Strategist at the National Association of Healthcare Quality, Thom talks to us about his leadership style throughout the years being at the helm of the different industries he has worked with. He also shares his thoughts on what association leaders need to do to connect the dots and address today’s needs as well as the emerging issues of tomorrow.

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Ep 35: Promoting Effective Partnering Through a Culture of Collaboration and Communication

By association40 | December 11, 2021

Open lines of communication go a long way in terms of building a great partnership. Our guests for this week, John Forbes, Executive Director of the American Venous Forum, and Sue O’Sullivan, President at Veritas Meeting Solutions, talk to us about how their organizations partnered to create a unique hybrid management model for associations, and how this relationship thrived through mutual trust and respect within the teams.

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